What it is
A last-moment offer that appears when the cursor heads for the tab bar (desktop) - the shopper was leaving anyway.
When to use it
- You'd rather not show an offer to people who were going to buy regardless.
- You run a campaign with a start and end date and want it to stop itself.
Why it works
Intent targeting: the offer reaches the visitor whose mind is made up to leave, and nobody else.
How to build it in the app
Create pop-up → template Welcome Offer → Display settings → Appears: Exit intent; set start and end dates under Schedule → Publish. (Pro plan.)
Watch out for
Exit intent is a desktop signal; on mobile the app falls back to the delay you set. Move your mouse toward the browser's tab bar to trigger it here.
Read more in the help center
In the app: Help → Frequency and display rules.
