What it is

A sale with a visible deadline: four tiles count down to the moment the prices go back up, and a button takes the shopper to the sale.

When to use it

  • A real end date exists: a flash sale, a launch window, a seasonal offer.
  • You want urgency without a discount code or a signup in the way.

Why it works

A clock is the one piece of urgency copy nobody has to believe: it is simply true, and it keeps being true every second the shopper looks at it.

How to build it in the app

Create pop-up → template Sale Countdown → select the countdown → Counts down to: your end date and time (or The end of this pop-up's schedule, so the deadline and the pop-up end together) → Publish. (Basic plan and up.) Prefer Minutes after each visitor first sees it for an evergreen offer - it is remembered per browser.

Watch out for

This template closes the pop-up when the clock reaches zero, so a date in the past means it never shows - the Pop-ups list flags it. Say what ends ("30% off ends"), not just that something ends.

Read more in the help center

In the app: Help → Elements → Countdown timer.

More patterns to try

See all patterns