What it is
A slim bar that knows the cart: “Add €18.00 more and shipping is on us”, a progress bar that fills as items go in, and a celebration once the threshold is reached. Add the €10 Demo item to the cart to watch it move.
When to use it
- You offer free shipping above a threshold and want people to reach it.
- Average order value matters more to you than one more email.
- You want something shoppers see on every page without covering the page.
Why it works
It turns a static policy into a live nudge. Shoppers add one more item to “unlock” something they were going to pay for anyway.